News releases are a great, cost-effective way of achieving publicity for your business. Let's look at what's really involved and show you step-by-step how to produce the best results. This is a short guide so you can get started in record time, freeing up your resources to make new connections and get your story out there!
If you want to get your news in front of journalists one of the best things to do is to write your very own news release. Equipped with a structure, fill-in-the-blank templates and some helpful tips - in no time at all you’ll be ready to hit “send” on your news release and achieve publicity for your business.
You can speed through the overview, view the examples and take your time on the templates, then use the checklist to ensure you’ve covered the most important factors so you're ready to hit "send" on your news release!
✓ Simple-to-follow step-by-step instructions
✓ Helpful fill-in-the-blank templates and examples
✓ Use the checklist to tick off the dos and don’ts
"It's a micro-course + templates and good ideas"
We're a startup with a shoe-string budget and a new beta product launch in the works. Aka, everything is done in-house, bootstrapped with minimal outsourcing. What I like about this is that the micro-course literally took 20 minutes (for busy folks who don't have time to go through hours of content), it was not drawn out, it was nice and succinct. The idea is to understand the basics so can craft a PR, media release.
Signed up, got a link, created a password, green means go.
- Easy to read, succinct well structured
- Templates came in various formats
- Price was good
N/A nothing yet, *just follow the formula."
𝑸 I’ve never approached the media before - can I really do this?
𝑨 Absolutely YES! Follow my formula to easily present the information journalists are looking for.
𝑸 Do I need to purchase other resources or is everything included in the programme?
𝑨 Everything you need to get started is included in the programme.
𝑸 How long will this take me?
𝑨 If you have news you want to share it’s simply a case of presenting the right information, in the right order, in the way journalists appreciate. If you know your subject you can do this within 1-2 hours max.
I’m Sarah, the Ideas Girl. My background is in strategic marketing, PR, social media and project management. My future is in ideas. I’m professionally qualified with the Chartered Institute of Marketing, holding a postgraduate diploma in strategic marketing. After working for the BBC I spent a lot of time in the education sector. I’ve flirted with freelance work and consultancy but the BIG thing I’ve noticed is that people want practical results (ridiculously fast). That’s where I come in. I create practical online courses which help you get the results you’re looking for quickly and easily. One powerful idea can change your world, last a lifetime or even create a legacy.
When does the course start and finish?
This course is available now! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for it's lifetime - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with "News Releases Made Easy" in any way please contact us.
Get the formula, template and checklist to make it easy!